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Cake day: June 7th, 2023

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  • They have ARPU targets (Average Revenue Per User) and UAC targets (User Acquisition Costs). Whales contribute significantly to the game’s bottom line. Non-paying customers are vital, because player population is a game quality, and Whales need a population to notice how awesome they are.

    But game companies don’t tend to separate Whales from other players (at least not the ones I’ve worked for), they tend to care about ARPU, which is more stable, and a much easier target to shoot for. And they want to keep UAC down, which lowers the required ARPU for a successful game.









  • Floon@lemmy.mltoMemes@lemmy.mlPublic Transit my beloved 😍
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    9 months ago

    People responding to the meme that needing cars isn’t evil, and is required for many areas, are missing the point of the meme.

    The meme is complaining about areas we built that can exist as they are only if everyone owns a car. If we weren’t so consumerist, and if white people could better tolerate living near black people, we wouldn’t have so much of the population living in suburban areas where cars are so necessary. A lot more people would live in circumstances where public transport is more viable for them.

    And, of course, some shade thrown at the car buyers who buy comsumptively-extreme cars to do piddling stuff in. The number of basic sedans that can be had with 200+hp engines, or F150 pickups with massive gas-guzzling engines, that only get used for surface road driving one or two people around, is pretty ridiculous.

    The main wrong thing about the meme is that it’s assuming our situation was created specifically so that evil corporations could sell cars and gas… no, they’re profiting from, and exacerbating, the problem of white flight from cities. Most of the country’s problems come in large part from racism first, and then profiteering on top of that.